There’s a few different free routes you can take. You can release both a paid and free app and have your free app up-sell your paid app. This gives you visibility in both paid and free categories. More eyes could potentially mean more downloads and more revenue. The most popular route is the freemium version with in-app purchases. You give out the most essential functions of the app for free and up-sell your users to more features they might want. This usually converts better than up-selling to a paid app, since the user will never have to leave your app to make a purchase.
REITs provide an easy way to get real estate exposure in your portfolio but it is crucial that you avoid asset class overlap. Since many stock and index funds include REIT companies, having a separate allocation to REITs in a portfolio may create double counting. Certain fund managers strip out REIT companies from their equity investments to avoid this issue. One example is Dimensional Fund Advisors. For those who want real estate exposure without the hassle of being a landlord, purchasing REITs may be the way to go.
Real estate investors don’t get to enjoy that lower qualified dividends rate on their passive income, but they get something almost as good- depreciation. Now I’m of the school of thought that you get to take depreciation mostly because buildings and appliances really do depreciate, but even so, it gets pretty favorable tax treatment, particularly for a high earner. Depreciating your property allows you to defer taxes on them until you sell the property and the depreciation is recaptured. That deferral by itself is very useful, particularly if it allows you to defer it until such a time as you are in a lower bracket. You can also avoid that recapture completely by doing 1031 exchanges from one property to another until the owner dies and gets that step-up in basis at death. But wait, there’s more. That recapture tax rate maxes out at 25%, even if you’re in the 39.6% tax bracket.
If you have any questions or you can’t decide how best to invest your assets, consider talking to a financial advisor. A matching tool like SmartAsset’s SmartAdvisor can help you find a person to work with to meet your needs. First you’ll answer a series of questions about your situation and goals. Then the program will narrow down your options from thousands of advisors to up to three registered investment advisors who suit your needs. You can then read their profiles to learn more about them, interview them on the phone or in person and choose who to work with in the future. This allows you to find a good fit while the program does much of the hard work for you.
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I have only dabbled in drop-shipping before when I had an eCommerce platform 6 years ago or so. I think it is something that you could do on the side, but you would want to do in depth research on the industry you want to get into before setting up shop. It may be a little less passive up front, but over time you could take your hands off the wheel.