No two blogs are really the same. There are no rules about what you have to post. There are no rules about when you have to post. There are no rules about how often you have to post. But there are a few things that will give you a better shot at earning some real income in no more than a few months' time. Here are some of the keys to successfully earning through your own blog:
Stock dividends: Some stocks, especially stocks from big corporate standouts, pay dividends to shareholders based on the number of shares they own, and the percentage of the stock price on the dividend date. For example, if a company pays out 3% on a stock that's trading at $100 per share, you'll earn $3 for every share of that stock you own. Add it up and that can be good take-home pay as a passive investment.
I made guest posts on other blogs/college admission websites on topics like what makes a great application or how to write a great essay. I linked to my book, and get maybe 1 sale a month that I can attribute to these blogs. It’s not great for sales, but it did help my book get ranked higher on Google searches and I met and helped out some cool people, which is nice.
Residual income is different from a salary, or linear income, which is paid out strictly based on the number of hours a person works. Someone who works on a salary is often said to work “paycheck to paycheck.” This is because he pays all of his bills with his first paycheck and then must wait until he gets paid again to have more money. Ideally, someone will work hard building up a business so that he can enjoy the residual income once his goals have been met. Then he can work on additional projects while still earning money from his business.
I would like to add, that one of the main reasons why you cannot leave your web properties unattended, is Google. Even for popular content, with time Google sends fewer and fewer visitors your way, if you stop pruning and updating it. There hardly is such a thing as “evergreen content” any more. If you do not update your existing content, you have to keep adding some new content, preferably — every day. That’s where the content-creation plugins with some automatic pre-scheduling capability come in very handy.
I wanted to specifically call out one particular strategy within equity investing that bears mentioning – dividend growth investing is when you focus on stocks that not only pay a dividend but have a history of strong dividend growth. When I was first building my portfolio of individual stocks, I focused on buying companies with a history of dividends, a history of strong growth, and financials that supported a continuation of both.
The Book on Rental Property Investing – Brandon Turner helps to run one of my favorite real estate investing sites, Biggerpockets. His book is written in the same easy style and with the same intent as the blog – to help everyone have an understanding of real estate investing. It contains lots of practical advice and it is completely honest in saying that real estate investing is not a get-rich-quick scheme… but anyone can do it.
Airbnb is a concept that has only been around for a few years, but it has exploded around the globe. Airbnb allows people to travel all around the world and to stay in accommodations that are a lot less expensive than traditional hotels. They do this by staying with participating Airbnb members who rent out part of their homes to travelers. By participating in Airbnb, you can use your residence to accommodate guests and earn extra money just for renting out space in your home.
Then, at the end of three months from the date of the domain registration, I'll let you know how much the blog is currently earning. I'll share traffic stats (you'd be surprised how little traffic you really need in order to earn a decent start-up income). I'll share specific revenue stats (as much as I'll be allowed to based on the ad networks' policies). I'll tell you exactly what I did to get there. My goal is to show you that you can at least hit a three figure income in three months. Obviously I'm not aiming for $100 to just call it a day. I will do the best I can using as little as I can in a model that anyone can follow. Some general updates will be posted here just to let you know the project is still under way. I hope that teaching by example will help to alleviate some of the fears some freelance writers have about blogging for residual income. Will you be along for the ride?
I know some people assume monetizing a blog is just easier for me. After all, I can use the "juice" of my existing sites to bring a new blog attention in the beginning. Others assume it's easier because I come from a marketing / PR background (although that's no excuse, since I teach you all about that here if you take the time to look). Still, I've decided it's project-time yet again (when is it not with me?).
Great post and comments. All your points in the article are spot on. My vote is Definitely NOT passive income. Launched my blog about 1 year ago without a lot of clear direction. After working with a productivity coach, we narrowed the focus (somewhat) and got rolling with more regular posts in March/April 2017. Small budget outsourcing on Graphics and SEO moved the needle a bit further. Google Adwords campaign a bit further. I just spent about 5 hours re-working a guest blog post for a food site, after already putting in at least 5 hours on the original version. Especially in the early years, there is NOTHING passive about sweat equity. Reducing the learning curve really does add real skills though, so you can hit the ground running and efficiently manage your time. Was interesting to see the vote tallies, thanks for the post.
When you read Russell's new book. You will be amazed at how simple and effective his strategies are. It's like mining for gold nuggets and your striking it rich in any direction you swing! Every chapter gets you one step closer to burning bridge to your old marketing and sales ways. Expert Secrets sent me down a path in story telling and branding I didn't expect to pursue.
Now, with all those dog owners across the globe buying your new ebook on how to help their pit bulls lose weight with Açai cleanses (the keyword research your man in Mumbai did determined that dog training and antioxidant weight loss were hot niches)--you can just check in every once in a while to make sure your outsourced VA is facilitating the transfers from your ClickBank account over to your checking account, and while you're not working, you can hang out in whatever fine restaurant his Internet research has determined is happening this month on your particular island of Fiji.
#4. Offer free download: Before you even sell, ask yourself, “What is the purpose of my book?”. If you are using your book as a way to establish authority in your niche then giving away your book as a free download. If you don’t want to give away your whole eBook for free, then give a few chapters to them Again, make sure you are collecting those email addresses in exchange, so that you can follow up with a friendly email to close the sale.
Needless to say, you have to find a way to differentiate yourself from everyone else, but if you can, the income can be relatively passive. Chances are, you’ll still have to deal with some questions and complaints from customers about other people’s products, which I’m guessing can be quite a headache, but you don’t have to deal with manufacturing, warehousing, shipping, or any of the other headaches of creating the product yourself.
Financing -- Sure, it's great if you have money to invest in a custom blog theme, advertising, or to hire other bloggers to help out in the beginning, but it's certainly not necessary. In fact, my highest-earning blogs were all started without spending a dime over the domain name and hosting (and since several are hosted together, that saved on the startup costs after the first). You can afford $10 or so per year. If you can't, you probably need to re-think your entire freelance career before you start planning new residual income streams.
With that though, if we work smarter and not hard we can reap the benefits of someone else’s hard work and buy an already built online business that is earning passive income. Which is what I started to do and it worked for me. Sure I had to research and learn how to buy an online business and there is a slight bit of maintenance needed for each site but it too can be outsourced. Meaning if you really want to you can earn passive income and sit back on the beach. Actually right now as I type I am in Mexico, by the beach and surfing everyday. I don’t tell you this to brag, I tell you all this because you are right. Building a business, any business is hard! Buying one isn’t super easy either, but you can do it and you can earn passive income with very little work, you just need to work smarter and not hard.
As a person that reads blogs I love it when people add affiliate links of the products they’re talking about because I don’t have to search for them. For example, when I’m deciding which crafts I’ll make with my kids it saves me a lot of time to click on the affiliate links of the products so you’re helping out your reader as well as making side income. See here how I link to products in crafts.
Investment properties: An investment property is one purchased with the sole purpose of earning revenue. It could be a commercial space you’ll lease out or a residential rental unit. Not only will this type of investment provide potential appreciation and tax benefits over the long term, but it can also provide residual income in the form of monthly rent (after expenses).
For those who prefer a more do-it-yourself style but still want their investments to be managed automatically, a robo-advisor like Betterment may be better suited. After completing an initial questionnaire, this program will automatically invest your money based on things like your risk tolerance and time horizon. They’ll even rebalance your portfolio when necessary – all automatically, of course!
Further, the clarified order awarded Karen sixty percent of the residual income that was earned from the income and commissions generated by the brokers within the first category, and after the date of divorce. However, the order also stated that Karen was not entitled to any of the residual income generated by the second or third category. Brad filed for a new trial, but the trial court denied it. He appealed, and the appeals court ultimately affirmed the trial court’s clarified order.
You not only have to create a fantastic little e-book with a kick ass cover or a DVD, etc. But, simultaneously, you have to be thinking of ways of marketing it and reaching your target market. In this case - just because you built it - doesn't mean that they will come! For example, Paul is able to talk about the Rocket Mass Heater DVD through these forums. He has an active audience already that he can market to. Do you currently have an active audience that you can market to or do you have to develop one for your information product? And what are some ways to develop one?
The ABCs of Real Estate Investing – It’s a great overview of real estate investing particularly in multifamily properties. It covers topics on how to perform due diligence, negotiate a deal, and manage properties. It really focuses on the fundamentals – the basic calculations needed to be a successful investor. It’s quite direct and easy to understand.