Hey, readers. I need your help today. Please vote on the poll at the end of this post. My question is this – should I consider blogging income as passive income? In 2017, we are very close to being able to cover 100% of our expenses with our passive income, but we’re not quite there yet. I don’t count blogging income as passive income at the moment. If I count blogging income, then we’re there. I’d like your opinion on how I should count blogging income. Blogging isn’t really passive, but the income is. It’s somewhat difficult to categorize.
There is no short cut to success. There is however a difference to the efficiency and methods you use to develop your ideal personal economics. Take a moment to look around and you will see countless people all working in their own way. Who is successful depends on their financial goals and if they are achieving them. What works for them may not specifically work for you.
Personality -- Personality's great if your intention is to build a community around your blog. But newsflash: that's not the "right" way to blog (nothing is), nor is it the only option. My small business blog went from $0 - $2000 per month in just a few months, and it was pretty much devoid of personality. There aren't many comments there. I've never made an effort to change that. The posts are simple new and how-to posts. They're not opinions in most cases. There aren't many reviews. I never blogged there to build conversations. I blogged there to earn from my writing. And I have. On the other hand, my PR blog also monetizes rather well. That blog completely revolves around my no-bullshit personality when confronting PR and social media issues. On the other hand, AFW has personality injected, but is also more instructional than NakedPR is -- it falls somewhere in the middle. No method has really proved better than the others overall. It's all about knowing what the niche audience really wants (community vs news vs instructional content or some mix). Sometimes you'll guess wrong.
Once again, that extra income was amazing because we were then hit with another blow. At six months pregnant, we were told that our second son would come out with health problems. I took the time to research and prepare and after he was born, our life completely changed for about two months. He was very sick, in the NICU, and almost lost his life twice. A blood transfusion was what finally saved him. During those months I did nothing in the way of working my business. Yet I still got paid. I was able to take the time to be with my son in the NICU, care for my then toddler with special needs, and still make a monthly income that could help with groceries and bills.
In all reality, any business that involves selling a product is passive in some way. I mean, once the product is developed and created, you’re not actively creating it anymore; rather, you stand back and watch as people buy it and your bank account grows. But when you hear people talk about online passive income, they’re referring to a specific kind of business and specific kinds of products.
Ranking a website isn’t easy, and it takes at least 3-4 months, but it is rewarding as it brings in passive income every month. With decent traffic to your website, you can earn at least $100 – $200 per month. Those numbers can go much higher as you get more traffic and have keywords with a lot of revenue-per-click. You can also earn some money by selling affiliate products on your website, which is the next idea on this list.
Admittedly, there are 100s of books out there covering the exact same stuff, but what I like about this – and in a similar vein to Get Rich Click – it’s the comprehensive listing and side-by-side comparison of all the different techniques and tips that I freaking love. Once again, I know all the stuff in this book pretty well now, but I still run over it frequently to jog my memory and use it to work out whether I’ve covered all my bases – kind of like a checklist in that sense.