Eventually, I’ll have to stop blogging altogether. Don’t worry, it won’t be anytime soon. I still enjoy blogging, but I just don’t see myself blogging when I’m 70. That’s 27 years away so we have plenty of time left. I really don’t know what will happen to our traffic if I stop blogging completely and just repost old articles. I suspect the traffic will slowly drop and stabilize at some point. If you have firsthand experience, I’d love to hear about it. My optimistic guess is that traffic will eventually drop to 50% of the current level.
You add the email to your newsletter sequence, so at some point in the future every person who joins your email list will be notified of the review. This is where the first part of the passive income is generated. Long after the review is written and the email is first broadcast, new subscribers are still exposed to it, driving a consistent, albeit small stream of sales (this will vary of course based on the responsiveness of your list).
Thank you! This is really helpful. I have Amazon Affiliates, but I want to get more intentional with how I use it. The only negative thing I have about the program is that since I live outside of US the only way I can get paid is by amazon gift card, or expensive checks mailed to me. I mean, I can use the money I earn now on Amazon on things I actually need, but I don’t know if it’s worth putting a lot of effort into earning more when I can only use the money on Amazon 😛
Our favorite platform for this is RealtyMogul because you get the flexibility to invest as little as $1,000, but can also participate in REITs and private placements – typically not offered to the public. Investors can fund real estate loans to gain passive income or buy an equity share in a property for potential appreciation. Their platform is open to both accredited and non-accredited investors.
(Of course, you can also always get passive income by buying-and-holding US Treasuries, which are paying out around 4.2%. The BLS just reported inflation at 3.6%. No one's going to get rich with that level of passive income net of inflation. And according to Shadow Government Statistics, the real rate of inflation you and I are actually experiencing---including at the grocery store checkout line, at the gas pump, and at the doctor's office---not the massaged statistics the government puts out, is actually much higher, perhaps up to 11%. So government bonds could actually be not passive income---however meager---but passive losses.)
Setting up a Google AdSense website is a simple and effective way to earn a passive income stream. The way it works is that you first have to find low competition keywords in a niche. Use Long Tail Pro to find keywords with low competition that get at least 1,000 – 2,000 searches per month. Then, write long, useful, and SEO-optimized articles around those keywords. Lastly, promote your website on social media and build backlinks to it.
This lesson of repackaging, proved transformational for my second information product all those years ago.  I took a treasure trove of writing and turned it into several multimedia forms, including audio and video.  I was then able to sell the course as a multimedia driven training program.  It allowed me to charge 4 times the price (of an already expensive ebook), and dramatically boost conversions.

I have posts that are heavily linked to Amazon and some that aren’t to keep things balanced out. My heavily linked posts are product guides or stuff I was searching for my kids. Some examples are: Non-toxic high chair, 20 non-toxic teething toys, and Gift for 2-3 year olds. My blog is “green” so a lot of my posts are about non-toxic products since this is what I personally look for.
Now, anyone in the business of convincing you to start a passive online company will tell you that getting started does take actual work. Often, quite a bit of work. You’ll need to write a piece of intellectual property from scratch like an eBook, guide, or several blog posts. You’ll need to set up an online store. And though you’re not creating the products yourself, you will still need to invest considerable time in setting up the site and customizing it.
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Then I learned about how people earn money without leaving their house, and even working from another country, and without having to spend too much time on it. This is where passive income comes into play. To be honest this hit me pretty hard the moment when I realized it - there are ways to earn money every month by doing almost nothing, and it’s not renting a house or apartment you inherited? First thing I thought when I heard this was “What can I do to make this happen, ASAP!?!”
I’m feeling inspired! I’ve been a PT for 19 years and I feel I have so much experience to offer but have been so intimated by starting a blog. I also subscribed to Michelle’s website but wasn’t sure it was for real. Is it for real? After reading this I feel like it’s time to take the plunge, I need to start a blog, I have so many ideas and even course ideas. I want to get away from the paperwork that plagues our healthcare system but not leave the field so the blog just might be the answer. I’ve been a landlord for 15 years now, great investment for sure, renters paid for the down payment of our house and should hopefully help pay for our kids college. I’d love to have one more! Thank you for the inspiration, wish me luck with my blogging!
Fox’s book is a little outdated now, but the alternative passive income streams he mentions includes straight up blogging (with the advertising and affiliate marketing as the natural monetization strategy), but also podcasting (don’t agree with this so much as a direct revenue stream) and vlogging (video blogging / web TV, whatever you want to call it).
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