All this time I’ve felt discouraged that if been studying online marketing and blogging for over five years, but don’t have a blog or a business to show for it yet. But I’ve definitely learned a lot since I discovered Copyblogger and learned the word “copywriting” in 2011. I fell in love with marketing that day and haven’t stopped reading about it since. But this is probably the first time I’ve heard any blogger say to study for years first. Wow, that makes me feel less like loser staring from the sidelines. And I look back at all the businesses ideas I had throughout the years that I would’ve wasted time on, and all of my goofy ideas for marketing as I was still finding my way to the best teachers. Well now I definitely feel like a have a degree in online marketing and blogging, and I’m putting it into action, but not without investing time to learn about my target audience and testing what will interest them.
In all reality, any business that involves selling a product is passive in some way. I mean, once the product is developed and created, you’re not actively creating it anymore; rather, you stand back and watch as people buy it and your bank account grows. But when you hear people talk about online passive income, they’re referring to a specific kind of business and specific kinds of products.
There are dozens of ways to generate passive income. However, the option you select has to do with two metrics: time and money. Either you have a lot of time or a lot of money. Most people usually don't have both. But, if you have a lot of money, generating passive income almost instantly is easy. You can buy up some real estate and begin enjoying rental income. Or, you can invest in a dividend fund or some other investment vehicle that will begin generating a steady income for you.
You can add products to an existing page or post or create new ones for each product. This is a good solution if you maintain a blog on a regular basis and want to earn a little extra money from the endeavor. A product can appear at the beginning of a post, at the end of a post, or even within the post content. Utilize the included shortcode for faster insertion. You will also need an Amazon Product Advertising API to make this plugin work.
Creating passive or residual income is the ultimate investment dream for many, and it can be achieved via real estate. In fact, savvy investors have been using real estate as a way to create residual income for decades. What exactly is residual income? Simply put, it is income that continues to be generated after the initial effort has been expended.
This idea is the first one on the list, because I want to get it out of the way. It’s a good idea for earning passive income, but most people will not succeed at this. You should only attempt to do this if you’re very interested in writing, and you’re an aspiring writer. I only recommend this as residual income for people who are very talented or established writers, or who already have an audience that would buy their book.
Blogging income is no more passive income than a writer who writes books for a living. You might get money rolling in during times that you’re not working, from income generated from the work that you already did… but you have to work to make the money. Nobody pays you during the 20-30 hours per week spent writing/researching. The money comes after the work is published. It’s definitely not passive.
Thinking of going the online course route? Then you might want to check out CoursePress. This plugin is easy to set up and allows you to create a full online course that site visitors can sign up for, complete assignments, take quizzes, and more. You have the option to create text, audio, or video-based courses, integrate discussion boards, and even offer video previews to entice potential students.
Michael Ellsberg is the author of The Education of Millionaires: It’s Not What You Think, and It’s Not Too Late, which is launching from Penguin/Portfolio in September. It’s a bootstrapper’s guide to investing in your own human capital at any age. Michael sends manifestos, recommendations, tips, and other exclusive content to his private email list, which you can join at www.ellsberg.com. Connect with him on Twitter @MichaelEllsberg and on Facebook.
Now you have some of the basic dos and "do it if you feel like its." But how can you actually earn money from your blog? First and foremost, if your blog is in your specialty area, you should absolutely use it to promote your freelance writing services (even if just linking to your professional site). It can be a highly effective way of increasing business in general. But let's forget about that and think about more direct income from your blogs. Here are the tools and strategies I used to take my small business blog from nothing to a four figure income in just a few months:
A) Live, breathe, eat, and sleep this activity that is their passion. It's what they most care about. There's no way they'd give up this active, creative endeavor for a life of reclining on a beach chair. They cannot wait to wake up another day and spend another full day, from dawn to dusk, engaging in this project, building and creating things within this realm, giving this gift to the world. And, my guess is these people...
The right niche -- If no one is searching for information in a niche, you won't get traffic, and you won't be able to convert that traffic into blogging income. That said, you could take a traditionally low-income or low-interest niche and twist it into something more attractive to readers, such as by combining two niches, broadening it, or even narrowing it.
Lenders may be willing to remove family members from the residual calculations if a non-purchasing spouse or a working-age child has sufficient income to cover their monthly debts. This can include children who receive Social Security or disability income, child support and other forms of income, provided it’s likely to continue for at least three years.
There are many ways to earn an income both online and offline. The main goal for most people is to earn a large enough income so they can accomplish and live the life that they choose on their terms. The unfortunate fact is, most people don't have the ability to live their lives on their own terms. They are a slave to their debts and they cannot break the cycle of living pay check to pay check.
Once again, that extra income was amazing because we were then hit with another blow. At six months pregnant, we were told that our second son would come out with health problems. I took the time to research and prepare and after he was born, our life completely changed for about two months. He was very sick, in the NICU, and almost lost his life twice. A blood transfusion was what finally saved him. During those months I did nothing in the way of working my business. Yet I still got paid. I was able to take the time to be with my son in the NICU, care for my then toddler with special needs, and still make a monthly income that could help with groceries and bills.
I have posted a few times about the idea of passive income. Real estate investing is a much applauded form of ‘passive income’ in the modern sense. If you own properties, and rent them out, you will get rent checks coming in month after month, right? Right, but you still have to go out and locate the tenants, take care of utility issues and upgrades, etc. The idea of passive income is not that you have to completely do NO work, but the idea that when you set up a certain system, most of the day-to-day tasks are on auto-pilot. If you post everyday for 3 years straight, you will still get traffic in from the search engines, Yaro. As long as the ads are still on your site you will receive the passive income. This is your ‘system’. The idea of passive income is that so which you have the freedom to do something when you want to do it and you don’t have to give up working hours to go do that thing AND the money will still keep coming in. This can only happen if you set up your system.
So below is a list of my favorite books with a small description of each. I hope to have full-length reviews of each of these on my site soon. I also added a little section – a “to-read” list of books that have been highly recommended by others and I plan to read in the next few months. Feel free to add some suggestions down in the comments as well.
Another drawback of residual income is that future income payments are often not guaranteed. If you spend a month building a website to generate residual advertisement income, the actual amount of income you make can fluctuate over time and it may fall if the traffic to your site declines over time. Similarly, companies can slash their dividends and tenants can move out of rental units, which can decrease passive income. With earned income, you get a certain amount for your services up front so you don't have to worry about future earnings.
I have a system in place to make sure it doesn’t happen. I have my wife who is helping us stay grounded and making sure my head doesn’t grow too big. But I also say to my audience, Hey, If you see me becoming somebody different from who you know I am or who I’m supposed to be, then catch me before I get off track. I’m not about buying a huge mansion, or really fancy cars. I’m more about the family and making it comfortable at home and going on family trips and creating memories.
About Blog My name is Michael W Smith, I created this page because I realized that people are in a game that is rigged against them. It is a game where the house always wins. I help people by to showing them how to beat the game we refer to as the "rat race". Not by cheating or scamming but by rewriting the rules and setting up a new game. Join me as I teach people how to earn massive passive income online.
PS Joel also throws up the whole coaching idea in this book, and whilst it’s not at all passive I just wanted to mention it, because this is one of the ways to create a six-figure business for yourself if you are a true expert in an arena. ie you can use passive income info products (that generate say $30,000 a year) to pull in the customers for your 1-1 or mastermind style coaching service (that brings in say $100,000+ a year).