Once again, that extra income was amazing because we were then hit with another blow. At six months pregnant, we were told that our second son would come out with health problems. I took the time to research and prepare and after he was born, our life completely changed for about two months. He was very sick, in the NICU, and almost lost his life twice. A blood transfusion was what finally saved him. During those months I did nothing in the way of working my business. Yet I still got paid. I was able to take the time to be with my son in the NICU, care for my then toddler with special needs, and still make a monthly income that could help with groceries and bills.
After some long chats, I learned I need a schedule. So now I know when to work, and everyone else knows when it’s my time to work: It’s after the kids go to bed. Things will change everyone once in a while — if I have a big project coming up, for example, like during the recent launch of my podcast player, I was asking my wife, can you watch the kids longer?
I know subscriptions are a litttttlleeee controversial but hear me out: bloggers like ElephantJournal have been super successful using Wall Street Journals approach of providing 3-5 posts a month for free and then asking for a small subscription fee. This one is worth thoroughly A/B testing though, because if it impacts your session depth and overall pageviews, your display ad revenue will take a hit.
PPS oh you thought I was done did you?! The other parts of the book, although not truly passive income generation focused, are amazing too. I know things like the low information diet and killing interruptions have made a huge difference to my success – and if I can try and get a little more consistency in my adherence to them, then happy freaking days!