A) Live, breathe, eat, and sleep this activity that is their passion. It's what they most care about. There's no way they'd give up this active, creative endeavor for a life of reclining on a beach chair. They cannot wait to wake up another day and spend another full day, from dawn to dusk, engaging in this project, building and creating things within this realm, giving this gift to the world. And, my guess is these people...
If retirement is a goal of yours (and who doesn’t want to retire someday?!?), it’s important to learn how to start investing. In fact, funding your retirement accounts should be at the top of your list. While these accounts won’t help your immediate situation, by stashing cash now, the residual income they create should help propel you through your golden years.
Needless to say, you have to find a way to differentiate yourself from everyone else, but if you can, the income can be relatively passive. Chances are, you’ll still have to deal with some questions and complaints from customers about other people’s products, which I’m guessing can be quite a headache, but you don’t have to deal with manufacturing, warehousing, shipping, or any of the other headaches of creating the product yourself.
Managing your own blog isn't as difficult as some people initially think. There's this misconception that you can't earn much money with your own blog, so you'd be better off going with content mills instead. Wrong! It's not difficult at all if you're willing to work for it. The only real excuse for choosing content mills over writing for yourself is that you don't want to be bothered with the work -- you just want to write. And frankly, that's lazy (and you know how I feel about lazy freelancers). If you're a hobby writer and you just want to write to get paid a few bucks, fine. Good for you. But don't call yourself a true freelance writer if you're not willing to work on the business end of your freelance career.
I know some people assume monetizing a blog is just easier for me. After all, I can use the "juice" of my existing sites to bring a new blog attention in the beginning. Others assume it's easier because I come from a marketing / PR background (although that's no excuse, since I teach you all about that here if you take the time to look). Still, I've decided it's project-time yet again (when is it not with me?).
All this time I’ve felt discouraged that if been studying online marketing and blogging for over five years, but don’t have a blog or a business to show for it yet. But I’ve definitely learned a lot since I discovered Copyblogger and learned the word “copywriting” in 2011. I fell in love with marketing that day and haven’t stopped reading about it since. But this is probably the first time I’ve heard any blogger say to study for years first. Wow, that makes me feel less like loser staring from the sidelines. And I look back at all the businesses ideas I had throughout the years that I would’ve wasted time on, and all of my goofy ideas for marketing as I was still finding my way to the best teachers. Well now I definitely feel like a have a degree in online marketing and blogging, and I’m putting it into action, but not without investing time to learn about my target audience and testing what will interest them.
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This might be a weird one, but signing up for Uber (if it is available in your country) can be an amazing way to generate income by doing what you already do on a daily basis. If you drive a car and you have one you use every day, then picking up people that are along your way that give you cash for dropping them off somewhere nearby is, well, unheard of.
When most hear the term residual income, they think of excess cash or disposable income. Although that definition is correct in the scope of personal finance, in terms of equity valuation residual income is the income generated by a firm after accounting for the true cost of its capital. You might be asking, "but don't companies already account for their cost of capital in their interest expense?" Yes and no. Interest expense on the income statement only accounts for a firm's cost of its debt, ignoring its cost of equity, such as dividends payouts and other equity costs. Looking at the cost of equity another way, think of it as the shareholders' opportunity cost, or the required rate of return. The residual income model attempts to adjust a firm's future earnings estimates, to compensate for the equity cost and place a more accurate value to a firm. Although the return to equity holders is not a legal requirement like the return to bondholders, in order to attract investors firms must compensate them for the investment risk exposure.
Some other parts of the book echo advice found in other bestsellers, with the section on how to create a lean startup being reminiscent of Eric Ries’ advice in Lean Startup – this by the way is one of the biggest lessons I think people new to the world of passive income need to realize…you can get started this week, with just $50, and still be on a level playing field with people who have a ton of money behind them (well, almost).