This startup work is something that anyone involved in establishing passive income will admit requires some serious elbow grease. It’s the great exception to the whole notion of “passive” income in that it’s decidedly not passive. And for the most part, this is acceptable. People seem to get on board with this idea. “Hey, if I just buckle down and do a bunch of work right now, I’ll be able to sit back and enjoy the fruits of my labor later.” It’s a simple enough concept.
I have posted a few times about the idea of passive income. Real estate investing is a much applauded form of ‘passive income’ in the modern sense. If you own properties, and rent them out, you will get rent checks coming in month after month, right? Right, but you still have to go out and locate the tenants, take care of utility issues and upgrades, etc. The idea of passive income is not that you have to completely do NO work, but the idea that when you set up a certain system, most of the day-to-day tasks are on auto-pilot. If you post everyday for 3 years straight, you will still get traffic in from the search engines, Yaro. As long as the ads are still on your site you will receive the passive income. This is your ‘system’. The idea of passive income is that so which you have the freedom to do something when you want to do it and you don’t have to give up working hours to go do that thing AND the money will still keep coming in. This can only happen if you set up your system.
In my case, I tried leaving the site in “automatic” mode a few times, when I did not have the motivation to post anything new. I found that my traffic, then my revenue, quickly tanked to half of what it should be. So far this has been motivation enough for me to keep writing, when nothing else would keep me motivated. But I have no reason to believe the “passive” part of the revenue would last more than one year. I can imagine revenue progressively going down, until it does not even pay for the server costs anymore.
On the blog aspect, you need to keep posting regularly, otherwise ultimately your traffic will tank (and so will your revenue). That can also be outsourced to some extent: you can pay people to write for you. But your audience are not morons: if you’re open about it they might be ok with it once in a while. If you’re not open about it: they’ll notice.

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At some point, you have problems with scale: you need to dive into advanced sysadmin skills to maintain your server up and running, or pay to have it done. Wordpress updates, OS updates, all of this is work, sometimes heavy works when your plugins start to misbehave. Let alone the occasional drill when your site is under a DDoS attack, or just stops responding for no effing reason.
There is no short cut to success. There is however a difference to the efficiency and methods you use to develop your ideal personal economics. Take a moment to look around and you will see countless people all working in their own way. Who is successful depends on their financial goals and if they are achieving them. What works for them may not specifically work for you.
Most credit card companies offer sign-up bonuses to entice you to open a credit account with them. As long as you don’t spend money just to hit the minimum balance and always pay your balance on time, this can have a minimal impact on your credit score while earning you hundreds – or even thousands – of dollars a year. Some of the best travel credit cards offer 100,000 points to new accounts when you meet reasonable spending requirements.
This can be a little easier said than done, but if you have a large social media following, you can definitely earn money promoting a product or advertising for a company. You can even combine this with different marketing campaigns if you are an influencer and have your own blog (advertisement + affiliate income). This is how many bloggers make money! Again, it is not 100% passive but once set up correctly and then scaled, can be surprisingly lucrative.

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On the admin side, you can tackle everything like grading and reporting and it includes theme and shortcode support. If you require more features, CoursePress Pro is the way to go. It allows you to create an unlimited number of courses, supports 12 payment gateways, and includes all sorts of bonuses like course teasers, automated and manual assessments, free courses, media integration, live chat, and more.
I wonder what the avg number of hours/week (over a year) would be for something to be considered “passive income”. To me, it’d be under an hour a week. If I was able to earn money from something with that time investment, the hour a week would be mostly a time investment in checking on things that it’s still working and setting the course back on track.
Wow, great ideas! I never thought to link to a candle! My blog is about diabetes so I’ve never thought to link to common things I use daily but that’s genius! I love how she added the candle at the end as a side note almost. I guess I’ve never thought to look on Amazon for candles because I go to Bath and Body Works for those. I’m updating my best posts today! Plus I’m going to do some Pinterest posts for my affiliate number for your book which is a GREAT book!
I would factor it in as a bridge gap. If you plan to keep doing it for 5 years, count it at 100% for those years. Then look at what the compound growth of your investments would be in 5 years, and calculate based on that number. I’m doing a beta version of a new course about mini-retirements right now with 25 people. And a lot of people are in your same boat, close to FI but not quite. So we work on different ways to organize the buckets of income to fill the gap for either a gap year, or semi-retirement. And create an array of backup options. 🙂
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Private equity funds: This is a collective investment fund that pools the money of many investors to invest in real estate, and real estate experts who have very stringent underwriting standards often run them. Keep in mind that these funds traditionally carry high investment minimums but can generate up to 20 percent of any profits earned (depending on the fund).
The topic of buying and selling blogs deserves it’s own book though and is a very difficult skill to master I must say.  I rant about the greatness and simultaneous pitfalls of marketplaces like Flippa elsewhere on this site, but needless to say I think this is it’s own expertise; worth learning more about for a lot of us who know that starting a business (getting momentum) is a lot tougher than fixing up and steering an existing business to greater profits (maintaining and directing momentum).
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