Build a list in a particular niche and tell them stories. Create a bond. Build a relationship with them. It's important. Then, when you've created a bit of culture, start marketing affiliate products or services to them that you think they might like. Just be sure that you personally vet out whatever it is that you're selling to avoid complaints if the product or service falls short.
Dozens of times, especially in the beginning before I started making money with my book. I doubted whether people were going to buy it or not. I kept saying, What am I doing wasting my time here? The hard thing about building a business online and passive income is that you have to put the work in upfront, and while you’re putting in that work, you’re not getting paid for it. It’s not like traditional work where you put in X hours and you get paid for X hours. You might put in days, month, even years of work before you start to get paid. It does not happen overnight, and it takes a lot of hard work and dedication. Even after the book was sold, I had doubts.

Monthly residuals are a wonderful method of increasing your income, getting paid for things you did in the past that continue to generate money for you. Those who qualify receive a check or electronic payment every month based on work completed in the past. Many sales and marketing people earn monthly residuals by selling a product or service that generates income months or years after the original sale. For example, you might sell a life insurance policy with a 10-year term. The insured pays his monthly premium religiously. The insurance company then pays the selling agent monthly residuals — a percentage of the monthly premium — for up to 10 years.


Most credit card companies offer sign-up bonuses to entice you to open a credit account with them. As long as you don’t spend money just to hit the minimum balance and always pay your balance on time, this can have a minimal impact on your credit score while earning you hundreds – or even thousands – of dollars a year. Some of the best travel credit cards offer 100,000 points to new accounts when you meet reasonable spending requirements.
Build a list in a particular niche and tell them stories. Create a bond. Build a relationship with them. It's important. Then, when you've created a bit of culture, start marketing affiliate products or services to them that you think they might like. Just be sure that you personally vet out whatever it is that you're selling to avoid complaints if the product or service falls short.

Some other parts of the book echo advice found in other bestsellers, with the section on how to create a lean startup being reminiscent of Eric Ries’ advice in Lean Startup – this by the way is one of the biggest lessons I think people new to the world of passive income need to realize…you can get started this week, with just $50, and still be on a level playing field with people who have a ton of money behind them (well, almost).
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