It might all seem pedantic but I think the words we use to describe things are important. And calling a business passive when it really isn’t can set people up for disappointment and even failure. It’s not a fair description of the work involved. Sure, you might be able to lounge on a beach as money rolls in but only after you’ve put in many hours of work first and only with the knowledge that you’ll have to sit back down at the computer again at some point to invest further in your business.
Another drawback of residual income is that future income payments are often not guaranteed. If you spend a month building a website to generate residual advertisement income, the actual amount of income you make can fluctuate over time and it may fall if the traffic to your site declines over time. Similarly, companies can slash their dividends and tenants can move out of rental units, which can decrease passive income. With earned income, you get a certain amount for your services up front so you don't have to worry about future earnings.
Now you have some of the basic dos and "do it if you feel like its." But how can you actually earn money from your blog? First and foremost, if your blog is in your specialty area, you should absolutely use it to promote your freelance writing services (even if just linking to your professional site). It can be a highly effective way of increasing business in general. But let's forget about that and think about more direct income from your blogs. Here are the tools and strategies I used to take my small business blog from nothing to a four figure income in just a few months:
Yeah, entrepreneurship is definitely not a defined path that can be summed up in one book. I think it’s mostly about having the right mindset and determination/hustle. That’s why I love listening to and watching Gary Vaynerchuk. I think an easy one to start with is “Start Something That Matters.” The right mix of inspiration, motivation, and instruction. Plus I’m just a big fan of the shoes and company. Let me know what you think.
Also: be prepared to work hard. Initially, you’ll have to work persistently on your business or website and not see any returns. Once you’ve built up your business or product to a complete level, and established connections, then you can expect to start earning money from it. (Note that not all of these ideas are businesses; some of them can be done without needing to open up a business).
Blogging is truly the best job in the world and I am so glad I started mine all those years ago! I am not gonna sit here and tell you that it’s EASY to create a profitable six figure blog, but I am fairly confident in saying that it’s quite common to create a blog that makes $1,000 to $2,000 per month on autopilot with a year or two of consistent daily effort.
Other than investing in mutual funds, resources and stocks, there are three main industries that will pay a residual income. They are insurance, investment brokerage and network marketing. Further breaking this down, there is really only one industry that will allow you to continue working where you are working, while developing a residual income part time and that is the network marketing industry.
Now I’ve been using Swagbucks for a while and have found the money works out to just under $2 an hour so this isn’t something that’s going to make you rich. You’d have to work 2,500 hours to make $5,000 so that’s about three and a half months, non-stop. The thing with Swagbucks though is you can do it when you’re doing something else so I flip through surveys and other stuff while I’m cooking dinner or flipping channels.
Try to write one good post about an expensive product or a list of expensive products that you recommend and actually use. Make sure it has good SEO and wait about 6 months for it to start making money. This is what started making me money at first. My Non-toxic play mats posts got on the first page of Google results and it started making me affiliate income.
Residual income is the amount of net income generated in excess of the minimum rate of return. Residual income concepts have been used in a number of contexts, including as a measurement of internal corporate performance whereby a company's management team evaluates the return generated relative to the company's minimum required return. Alternatively, in personal finance, residual income is the level of income that an individual has after the deduction of all personal debts and expenses have been paid.
I launched that in October of 2008, and that very first month I sold that book for $19.99. I sold it in a way where people could come to the site, purchase it and, immediately after, the book, which was simply a pdf file I had written, was directly digitally delivered through an email to them. And as a result of that payment, it was just money into my Paypal account. That first month, I made $7,008.55. That was just life-changing for me.
For example, if you were a trusted private wealth advisor or stockbroker, then I’d even argue this is the best way to earn passive income from your knowledge, since it’s recurring revenue and suits your target market, who want constantly up-to-date information. PS I admit this is becoming a lot less passive given the ongoing report writing you would be doing.
An analysis of the firm's position in its industry and the structure of the industry will be necessary to justify one of these assumptions. The third scenario is the most realistic if we assume that over time, industry competition reduces economic profits to the point at which firms begin to leave the industry and ROE stabilizes at a long-run normal level. The strength of the persistence factor will depend partly on the sustainability of the firm's competitive advantage and the structure of the industry. The more sustainable the competitive advantage and the better the industry prospects, the higher the persistence factor.
Great article, Joe! I’ve thought about this a lot…whether blogging is passive or not. By definition, it probably isn’t (since the income goes away if you stop), but it FEELS passive. “feels”. Ew. Feelings. Blegh. Anyhoo…even if it isn’t passive, I can’t stop doing it because I love it so much. So if you like writing and interaction with readers, it seems passive, but to anyone else, they’ll have to put in a lot of work for very little gain, so it seems VERY active.
With that though, if we work smarter and not hard we can reap the benefits of someone else’s hard work and buy an already built online business that is earning passive income. Which is what I started to do and it worked for me. Sure I had to research and learn how to buy an online business and there is a slight bit of maintenance needed for each site but it too can be outsourced. Meaning if you really want to you can earn passive income and sit back on the beach. Actually right now as I type I am in Mexico, by the beach and surfing everyday. I don’t tell you this to brag, I tell you all this because you are right. Building a business, any business is hard! Buying one isn’t super easy either, but you can do it and you can earn passive income with very little work, you just need to work smarter and not hard.
There are many people who get paid vast amounts of money to become the CEO of a company, play professional sports, or star in a movie. Earning a high active income is often a lot of hard work and requires a dedication beyond most of us. It’s also limited because no matter how much money you get paid you still need to show up to work to earn your money.
As I was writing the lesson I realized just how complex the structure of the system I use to make money with my blog is, yet also how effective it can be once it is set up. I won’t explain everything here – it took me more than four thousand words to explain all the parts to my students in Blog Mastermind – but thanks to writing it out in detail I came to a realization. If done right, affiliate marketing on a blog can almost be passive income.
A benefit paid to a policy holder of disability insurance in the event that the holder incurs a loss of income due to a covered disability. It is calculated by a predefined formula stated in the insurance policy and is generally a percentage of the assured total benefit. In the event of continued disability and the inability to earn income, the residual benefit may be paid up to the extent of the maximum benefit period as stated in the policy.
You can also resell digital products created by others. This is a good option if you don’t have the time to create an ebook or something but still want to earn passive money. Basically, you sign up for an affiliate account with someone who’s created a digital product (ebook, guide, online course, WordPress theme or plugin, etc) and build a site to promote that product. You can either sell it directly on your site or sell it via affiliate links to the primary seller’s site. If you make a sale, you’ll earn a commission.
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I have also to note one other aspect of site-building, which is a big bore: generally you have to spend inordinate amounts of time staring at the Dashboard (the administrative side of your site), filling-in countless forms, ticking all the right checkboxes, etc. At least for me, this stifles my creative drive more than anything. As a curator of a magazine-style review site, you want to spend more time finding awesome stuff to share with your readers, not grinding through the endless data-entry panels.
Speaking of audience, there’s a lot more I can do here. I can create an email list for buyers to join, and I can also publish other books and attempt to cross sell. I decided not to because I don’t want to do more in the college admissions business. The best resources are free and I’ve routinely turned down offers for college consulting or essay review because I don’t think I’ll be adding much value there.
Passive income is the Holy Grail for online marketers. It's automatic. Effortless. But, not at first. In the beginning, it's grueling. I liken this to doing the most amount of work for the least initial return. However, over time, as your passive income begins to increase, your reliance on an active income plummets. That's when the real magic starts to happen.
People consider me an expert now, but I still have to get up and keep going in order to succeed and to provide value. You don’t actually have to be an expert, you just have to know more than the people who are looking for that information. That was the case with Green Exam Academy. I wasn’t a person who got a perfect score on the exam, yet I was seen as an expert because I was the one talking about it online and I had done the test myself and passed it.
Get your basic blog set up. This involves choosing a niche (use the Adwords keyword tool to find out if people are really searching for information in the niche first), registering a domain name, getting a hosting account, setting up your basic blog installation (I recommend WordPress.org), and choosing a theme (design). Rather than go through these steps in detail here, you can follow my instructions on getting WordPress set up over in our 30 day marketing bootcamp series for freelance writers over at QueryFreeFreelancer.com.
Bryan added: "If you make your choices based on, not 'how can I get money for free?' but on, 'What challenge can I put in front of my face that's going to have me step up to be the kind of person I'd rather be?' you're going to start to forget about wanting passive income, and you're going to start to focus on what purpose you truly want to create the world."
If your research really does determine that there is some amazing market niche that until now has miraculously gone unnoticed and unserved---dog owners who wish to help their dogs lose weight naturally, for example---sooner or later, word is going to get out that there's money to be made there, and someone is going to create a better ebook or info course or product that serves that market's needs better than yours does, and who markets it better to them than you do. You can't manage this competition while sipping margaritas all day from your paradise restaurant on Fiji. You'll soon see your market share go down the drain---just like all those Açai cleanses. . .