Great article, Joe! I’ve thought about this a lot…whether blogging is passive or not. By definition, it probably isn’t (since the income goes away if you stop), but it FEELS passive. “feels”. Ew. Feelings. Blegh. Anyhoo…even if it isn’t passive, I can’t stop doing it because I love it so much. So if you like writing and interaction with readers, it seems passive, but to anyone else, they’ll have to put in a lot of work for very little gain, so it seems VERY active.
Also, I know from my personal experience that when you only do something because you think it’s a money-spinner you end up nearly killing yourself to get the idea over the line. I remember creating a careers advice site that bored me to tears. Every word I wrote, hurt a little. All 200,000+ words! Do not put yourself through this pain. I know I won’t ever again.